NEW SHOES

OUR STORY

Transforming the sneaker cleaning and care market in Brazil.

How It All Began

Created by professionals with solid Franchising experience across different segments, New Shoes was born from the passion for renewing what seems impossible. Throughout its journey, it won the biggest awards in franchisee satisfaction in Brazil, establishing itself as a benchmark in excellence and commitment.

New Shoes begins its national expansion as Brazil's first franchise in the sneaker cleaning and care segment with ABF approval — Brazilian Franchising Association. This achievement represents not only an institutional milestone, but the guarantee of a tested, validated business model ready to grow.

With cutting-edge equipment, professional-grade products, and exclusive methods, New Shoes combines the cleaning power of its products with the care for every material that makes up the sneakers you love so much. Every pair that passes through our hands receives personalized treatment, as if it were our own.

What Makes Us Unique

ABF Approval

First franchise in Brazil in the segment with official approval from the Brazilian Franchising Association.

Premium Support

Ongoing consulting and dedicated follow-up to ensure the success of every unit.

Complete Training

Corporate university with full training in techniques, management, and customer service.

Exclusive Processes

Proprietary methodology, tested and refined over years of operation.

Cutting-edge Technology

Exclusive high-tech equipment for impeccable results on any material.

Fast Return

Business model with optimized ROI and quick return on investment.

Be Part of the Change!

With cutting-edge equipment, professional-grade products, and exclusive methods, New Shoes combines the cleaning power of our products with the care for every material that makes up the sneakers you love. Join the footwear care revolution.

Complete Structure for Your Success

We provide everything you need to open and operate your unit with confidence.

Assistance in finding the commercial location
Implementation process follow-up
Proprietary management software
Ongoing support
Cutting-edge equipment
Initial investment from R$ 210,000 to R$ 240,000

Become a franchisee of the brand that is revolutionizing the market!